Butt Face

Windle Creative worked with Goliath Games to develop a playful and distinctive visual identity for Butt Face, creating a set of illustrations for the product packaging and transforming the concept into a slick, fully developed character – Chester Cheeks. With his cheeky personality, expressive features and unmistakable bottom-based humour, Chester brought the product to life and gave Butt Face a memorable character at the heart of the brand. Designed to appeal to kids through humour, personality and instantly recognisable visual storytelling, Chester Cheeks has helped give Butt Face a strong and distinctive identity, contributing to its success and popularity in the kids’ games market.